The John Gruber Experience

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AI Content Blog Feature Social Media

AI Collaborator: The New Intern

This proof-of-concept video demonstrates how AI tools can be harnessed to create compelling corporate content—from visuals to sound. All video clips were generated using AI, then edited and polished in Final Cut Pro. The music was composed and mixed entirely in Logic Pro, giving the final piece a clean, professional finish.

How AI + Final Cut Pro + Logic Pro = The Future of Corporate Video Production

How I Used AI, Final Cut Pro, and Logic Pro to Create a Corporate Video

AI is a college intern

I’ve been exploring new ways to make video content faster and more creatively. For this project, I decided to try something different. I created a short corporate video using AI-generated clips, edited everything in Final Cut Pro, and made the music using Logic Pro.

This was a proof-of-concept—a way to show what’s possible when we mix creativity with smart tools.

🎥 I Let AI Handle the Video Clips

Instead of filming anything, I used AI tools to generate all the video clips. The results were surprisingly professional. The AI gave me clean, on-brand visuals that looked like they came from a real video shoot. It saved me a lot of time and effort.

✂️ Final Cut Pro Helped Me Shape the Story

Once I had the clips, I brought them into Final Cut Pro. That’s where I pieced everything together—adding transitions, text, and a few visual effects. It felt like I had a whole editing team in one app.

🎵 I Composed the Music in Logic Pro

For the music, I used Logic Pro. I built a short, original track that fits the video’s tone. Logic gave me all the tools to make something clean and professional without hiring a composer or using stock music.

💡 Why This Matters to Me

This project showed me just how powerful today’s creative tools can be. I was able to create a high-quality corporate video—start to finish—on my own, using AI and a couple of pro-level apps. It saved time, lowered costs, and opened up new creative options.

This approach is worth exploring if you’re a content creator, a small business owner, or just someone curious about AI and video.

 

📬 Let's Connect

Feel free to reach out if you're curious about using AI to create your own videos or want help starting a project. I'd love to share what I've learned.

Contact John
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AI Content Blog Feature Social Media

AI or Stock Footage Which To Use?

Social Media Post for TNN
PlayPlay

Social Media Promotion for TNN Beauty School. Clips AI Generated

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AI or Stock Footage Which To Use?

Think AI Generated Content Will Replace
Your Content Creator?

Think again

Using AI tools.

I used a video AI tool to generate the video. I made the music. It took me most of my 1200 credits to get the model to do what I wanted—sort of. It took two days to assemble this, and I’m still unhappy with the dialog. In comparison, I took about a day to do my last video post using stock footage. 

Here are the takeaways:

  1. It cost me $10 for 1200 credits; it took 30 credits to make a 5-second video.
  2. Some things it never could generate. The model blowing a kiss to the camera made her vape. I altered the prompt to say, “Blow a kiss to the camera, “she brought a camera lens, wearing sunglasses up to her mouth, and kissed it. I altered the prompt again to say blow a kiss to me (the viewer), and she gave a very erotic kiss to a woman who walked up to her on the street.
  3. The AI tool wouldn’t allow me to use a short video of the model turning right and then looking back over her shoulder, citing it was inappropriate. Really, you create a scene where she molests a woman’s mouth with her tongue on the street, but this is inappropriate? What happens if you’re making a horror movie trailer?
  4. The text-to-voice feature didn’t really speak naturally. Using punctuation did help, but guess what? There was more rendering and credit burning. 
  5. Your videos must be short (5 or 8 seconds with the tool I used). Tools are getting better but it will cost you.

In short, AI is good for the following:

  • Better results than Google for search. 
  • A good starting point when you’re staring at a blank page. 
  • If you are not working with a brand identity or style guidelines, you can use AI for quick graphics and short videos for Social Media.
  • Commenting computer code. I used this on code I did years ago and forgot what the code did.
  • Coding, but you better check it. I suggest you add a comment code to your programming prompt.